Many Russians’ favorite chocolates today were invented in the Soviet years and even earlier. ‘Alenka’, ‘Vdokhnovenie’ (‘Inspiration’), ‘Stratosphere’, ‘Krasnaya Shapochka’ (‘Red Riding Hood’), ‘Mishka Na Severe’ (‘A bear in the North’) - these and many other chocolates cause a bout of nostalgia in Russians who were still born in the USSR. So, why does chocolate from Soviet childhood seem tastier than today?
How chocolade appeared in the USSR
Chocolate came to Russia from Europe in the 18th century and was instantly popular.
By the beginning of the 20th century, there were already hundreds of chocolate factories in Russia. The most famous were ‘Partnership of A. I. Abrikosov's sons’, ‘Einem's Factory’, ‘Trading House Siou fils & C’ (read more about the history of chocolate in Russia here).
Chocolate was, however, very expensive and unaffordable for most people.
After the 1917 Bolshevik Revolution and Civil War (1918-1923), chocolate manufactures were nationalized and were issued new names, which are still known today. ‘Babaevsky’, ‘Krasny Oktyabr’, ‘Bolshevik’, ‘Rot Front’ and others, to name a few.
During World War II, confectionery factories located close to the front were evacuated to the rear: Penza, Novosibirsk, Samara (then Kuybyshev) and many other cities and regions of the country. Chocolate bars, along with other products, were then sent to soldiers at the front.
The real rise of the chocolate industry only began after the war. Production grew in the USSR with each passing year. In 1913, imports of cocoa beans into the Russian Empire amounted to just over 5,000 tons (equal to about 30 grams for every person in the country!), in 1938 - almost 15,000 tons (about 90 grams per person), by 1987 - 148,000 tons (which was more than 500 grams per person!).
Soviet chocolate was eventually even exported abroad. In the 1970s and 1980s, the figures equaled about 4,600 tons of confectionery.
Why was Soviet chocolate so delicious?
People who grew up in the USSR remember the taste of THAT chocolate. Although there was a shortage of many goods, you could get chocolate at any time, and it was relatively cheap. Of course, before holidays like New Year's Eve and March 8 (Int’l Women’s Day), the most popular chocolate sets were swept off the shelves.
The rest of the time, practically every grocery store had local chocolates made according to the State Standard (GOST), using only natural ingredients. There was no competition between factories and they all produced according to state guidelines. Yes, there were industry awards and prizes, but there was no need to cheat with the structure or weight of the goods. Chocolates were the same in Moscow as in Khabarovsk.
Palm oil was first imported to the USSR in 1961 as an experiment. But, it was only in the late 1970s and early 1980s that it began to be used systematically in the food industry. However, its quantity was also regulated by GOST.
At the same time, the cocoa beans were of high quality. They were imported from African countries, in return for which the Soviet Union built factories and hydraulic structures.
Favorite Soviet chocolates today
Perhaps there was no one in the Soviet Union who did not know the taste of ‘Alenka’ chocolate. You know, the one with the girl in a scarf on the wrapper. The first Soviet milk chocolate was released in 1965 and was beloved by the whole country, due to its delicate flavor and affordable price (read more here).
‘Vdokhovlenie’ chocolate with the Bolshoi Theater depicted on the package appeared in 1967. It was the country's first portioned chocolate, with each piece wrapped in a separate foil.
The most popular and coveted were the ‘Mishka Na Severe’ chocolates (they began being produced in 1939 in Leningrad [now St. Petersburg]), ‘Krasnaya Shapochka’, which were walnut praline filled and chocolate-coated wafers (produced since 1955 at the ‘Krasny Oktyabr’ factory), ‘Stratosphere’ and ‘Soufflé’ (produced since 1936).
In the 1970s, large chocolate bars called ‘Gulliver’ appeared on store shelves - the size of a few ordinary ones. They, too, had a waffle filling. As a rule, parents gave their children such chocolates for holidays.
Additionally, the Soviet Union also produced pre-revolutionary chocolate. The most famous were ‘Mishka Kosolapy’ (‘Stubby Bear’), ‘Citron’ and ‘Nu-ka, otnimi’ (‘Try to take it away’). They can still be found in any Russian store.
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